Handcrafted Home Lighting
Lumen Lighting Co.
Rebuilt their product categories and room lighting guides, moving them above big-box retailers for 60+ searches.
SALES & ORDER GROWTH
+175% Online Revenue
NEW ANNUAL REVENUE
4.2x Return on Spend
PAGE-ONE RANKINGS
60+ Page-One Rankings
AD SPEND SAVED
-42% Paid Search Cost
TOP CUSTOMER SEARCH & RANKING JUMP
handblown glass pendant light for kitchen island
Page 2 → Top 3 Above Big-Box Stores • +175% Revenue
01 · THE STARTING POINT
What Was Holding Their Website Back
Lumen's handcrafted fixtures were buried on page two behind giant home-improvement chains.
02 · WHAT WE FIXED
Site Speed, High-Converting Buyer Pages & Local Press
We reorganized their catalog by room and style, sped up mobile image loading, and built relationships with interior design blogs.
03 · THE RESULTS
Steady Monthly Traffic, Orders & Customer Bookings
Organic revenue jumped 175% in five months with a 4.2x return on their monthly SEO investment.